The world’s best known ecological cleaning brand had previously struggled to communicate the benefits of their products to a skeptical consumer, despite the fact that they have won several awards for effectiveness. So they asked us to help them engage people in a distinctive and effective way. We responded by creating a promotional campaign with Ocado, which had the highest ever redemption rate of any Ecover promotion. We also built a big white dome with a science lab inside that they could take around the country to shows and festivals. It became a meeting point, a place where families could could try the products and learn about the power of nature via a series of fun experiments.
“The team from The Space brought a fresh and new vision to our marketing campaign. They are not afraid to do something out of the ordinary which is exactly what we needed” Sadie Ramm, Ecover Marketing Manager
View all work